MTA Weekly Brief

Graduated to measuring · 2026-09-11

Mindful Trading Academy is the first of three foundation clients to graduate.

All four exit criteria held at once for the first time: analytics verified, 6 weeks of data on file, 27 organic sessions in 28 days (threshold 25), and 3 ranked keywords in the Netherlands.

This is MTA's first full weekly brief. There is no prior measuring-stage data to compare against, so every number below is presented as a baseline, not a delta from last week's brief.

Analytics verified

Real sessions, every window since 11 Aug

Weeks of data

6 · required 4

Organic sessions, 28d

27 · threshold 25

Ranked keywords, NL

3 · required 1

What moved

Baseline figures, this week's snapshot. Nothing here is a delta yet.

Organic crossed the threshold

Organic sessions, 28d: 27 (up from 19 the prior snapshot, +42%). This is what triggered graduation. 7-day organic is 10, up from 4 the week before.

Session mix, this snapshot: 76 total sessions, 44 direct, 27 organic, 4 AI (all ChatGPT), 1 referral. 74% of organic sessions are from the Netherlands, as expected for a Dutch-language site.

Metric	This snapshot
Total sessions	76
Organic sessions (28d)	27
Direct sessions	44
AI sessions (ChatGPT)	4
Ranked keywords, NL	3
Referring domains	10, all spam

What didn't, and why

Ranked keywords held flat at 3, but the composition changed. The count didn't move, the pages behind it did.

Keyword	Position	Volume/mo	URL
prop firm	37	390	/prop-firms/
prop firm trading	62	140	/de-grootste-voordelen-van-prop-firm-trading/
prop trading	71	210	/de-grootste-voordelen-van-prop-firm-trading/

trading academy (volume 1,000, was position 40) dropped out of the ranked set. prop firm (volume 390, position 37) appeared for the first time on the purpose-built /prop-firms/ page. Ranking is consolidating on the prop-firm content, which is the current content focus.

M7 closed · verified live 2026-09-13

The /leren-traden/ pillar is live. A fresh check this morning returned HTTP 200 on both https://mindfultradingacademy.nl/leren-traden/ and its English twin. This closes the landmine flagged in last week's status update, where the page was written and locally verified but had never been committed or deployed. It is now the newest content asset on the site; Google has not had time to rank it yet.

Still true

All 10 backlinks are spam. Every referring domain scores 60 to 75. There is no legitimate backlink to this site. Normal for a domain this new, but a single clean link is still a Q4 goal, and would separate MTA from every rival in this niche, since none of them have one either.

Ship this week

Request indexing on /leren-traden/ and /en/learn-to-trade/Ready

Both are live now. GSC is connected; use URL Inspection rather than waiting for passive crawl. Two minutes, fastest lever available this week.

Watch the prop-firm ranking consolidationWatch

/prop-firms/ now holds prop firm at #37 on its own URL. The legacy blog post still holds the other two terms; that half of the SERP cache hasn't refreshed. Confirm at next pull whether it consolidates fully onto the pillar.

Start a clean backlinkNeeds the owner

All 10 referring domains are spam. Any single legitimate link would stand out against MTA's own profile and every competitor's in this niche.

Watch the organic trajectoryWatch

27/28d is barely above the 25 threshold that triggered graduation. Graduation doesn't reverse automatically if the number dips, but a sustained drop below 25 would be worth a note in a future brief.

Backlinks

10 referring domains, 10 live, all spam scored 60 to 75. Dofollow share: 100%, which carries no signal here given the source quality. No domains gained or lost this snapshot.

Domain	Spam score	First seen
fashionclothingnews.com	70	2026-08-31
uncledspizza.com	60	2026-08-30
quotesblom.com	60	2026-08-27
theforbestimes.com	60	2026-08-23
betwinnermirror.com	70	2026-08-20
betulcrime.com	60	2026-08-15
homesforsaleoldgreenwichct.com	70	2026-08-13
ggmap.us.com	60	2026-08-03
m98ufa.com	75	2026-07-08
plumeriamarketing.com	70	2026-07-03

Watch

Organic trajectory. 27/28d is barely above the 25 threshold. The stage does not revert automatically on a dip, but a sustained drop would be worth flagging.
AI sessions: 4, all ChatGPT. A small sample, but a real and growing signal that ChatGPT is referencing this site.
/leren-traden/ crawl status. Now live and indexing-requested, but not yet ranked. The term behind it, leren traden, is 260/mo at KD 0, essentially uncontested.
The trading academy dropout. Left the ranked set this snapshot. Volume is 1,000/mo but that SERP is a brand-name collision with unrelated companies, so the real loss is smaller than the headline number.